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Question 1c

Brace Co is split into two divisions, A and B, each with their own cost and revenue streams. Each of them is managed by a divisional manager who has the power to make all investment decisions within the division. The cost of capital for both divisions is 12%. Historically, investment decisions have been made by calculating the return on investment (ROI) of any opportunities and at present, the return on investment of each division is 16%.

A new manager who has recently been appointed in division A has argued that using residual income to make investment decisions would result in ‘better goal congruence’ throughout the company.

Each division is currently considering the following separate investments:

Division A Division B
Capital required for investment $82·8 million $40·6 million
Sales generated by investment $44·6 million $21·8 million
Net profit margin 28% 33%

Required:
(c) Comment on the results, taking into consideration the manager’s views about residual income. (4 marks)

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