ACCA SBL Syllabus E. Technology And Data Analytics - Why (and barriers to) e-business adoption - Notes ^{2 / 6}

Cost
It can often be less costly - think of the cost of producing online courses compared to offline
Increased Sales
The internet is worldwide and 24/7. Of course not all businesses can benefit from this - think of a local 2nd hand car business
Better Information
Comparison websites and collating info from your customers
Increased Visibility
aCOWtancy.com is run from Lincoln, England but is known throughout the world within its industry
Enhanced Customer Service
Many services run technical help through their websites but even through Twitter.
Fast, real-time and personal service
Better Marketing
It reaches more people and a website can help create the brand. Serious? Friendly? Fun? etc
Market Penetration
Low cost and no need to have a physical presence opens up a whole new market to many businesses

Technophobia
Some business owners are wary of what they have never had experience of previously.
This comes to the fore with e-business
Security Concerns
The website could be hacked and access to private information
Set-up costs
Some websites can be costly indeed to set up (trust me i know!)
No e-business opportunities
Some business areas just don't really work online - eg restaurants
No in house IT
Although this can be overcome by outsourcing