(i) Performance report
Breaking down the mission – up to 3 marks
Two main aims, three CSFs/strategies, noting how these are logically connected
Comments on how report addresses mission and strategies – up to 6 marks
Missing information – up to 3 marks
Lack of external info; margins by product category
Report is ‘short-termist’ – up to 3 marks
Comments on presentation – up to 3 marks
Lack of narrative; data overload; rounding
Maximum 14 marks