ACCA SBL Syllabus C. Strategy - Strategic Management - Notes ^{5 / 10}

This can be problematic for many managers who struggle to see beyond their specific area - eg Accountants tend to see things in financial terms only

Concepts rather than detailed analysis

It has 3 parts:

1. Strategic Analysis (Position)

2. Strategic Choice (Courses of Action)

3. Strategy implementation (Managing the Change)

Now look at this diagram:

It is not linear, as all 3 parts are interlinked.

E.g. A choice may only be possible after some implementation

E.g. Strategy analysis is ongoing so overlaps with implementation

So, please do not see these as 3 separate neat & tidy steps